WAM
13 May 2025, 18:19 GMT+10
DUBAI, 13th May, 2025 (WAM) -- At a time when the Middle East's media and entertainment sector is experiencing unprecedented growth, France is stepping into the spotlight at CABSAT 2025 with a strong delegation of 14 cutting-edge companies.
Gathered under the French Pavilion, this national showcase is organised by Business France, the public agency responsible for fostering the international growth of the French economy and aligns with France's ambition to lead the future of broadcasting, content delivery, and digital innovation in the region.
With the Middle East media market projected to more than double by 2032, France is positioning itself not only as a technology provider but also as a long-term partner committed to shaping the future of the industry.
The French Pavilion will spotlight innovations that address the region's evolving priorities, from 5G infrastructure and cloud-based production to AI-powered content personalisation and green data centres.
In video compression, OTT delivery, and content distribution, ATEME and BROADPEAK will showcase pioneering solutions supporting high-quality and flexible video streaming.
In content security and service quality monitoring, Verimatrix and Witbe will present technologies to protect digital assets and enhance user experience.
For broadcasting, IPTV, OTT platform development, and cloud-based content management, Enensys, Hexaglobe, Netgem, and Cognacq-Jay Image offer integrated and scalable solutions.
Multicam Systems and Easytools will highlight innovations in multi-camera capture and workflow automation.
For collaborative video file management and hybrid broadcasting, Videomenthe and Easybroadcast will present advanced tools that support both live and on-demand delivery.
Finally, France 24, the international news channel, will leverage its participation to reinforce its visibility in the region.
As part of the program, Dubai Studio City, the region's leading hub for content creation and one of TECOM Group's 10 business districts, will host a special networking event bringing together key players from the broadcast, production, and telecom sectors and the French companies. This initiative with Dubai Studio City - which alongside Dubai Media City and Dubai Production City forms TECOM Group's Media Cluster - stands as a strong example of the growing partnership between France and the United Arab Emirates, reinforcing shared ambitions to drive innovation and collaboration across the media and entertainment landscape.
By leveraging its internationally recognised ecosystem of innovation and creativity, France reaffirms its ambition to deepen technological and business ties with key stakeholders across the Middle East.
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